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More about Sweatshop

Passionate about Sport and Fitness. 

Sweatshop was founded in 1971 by Chris Brasher, Olympic gold medalist and co-creator of the London Marathon. His passion and enthusiasm for running and the outdoors spilled over into the business arena and in 1971 he founded 'Chris Brasher's Sporting Emporium' which soon became Sweatshop. Chris Brasher believed that to be your best you had to wear the best equipment available. It was with this philosophy in mind that Sweatshop was created, to provide a unique environment for people passionate about their sport and fitness.

Sweatshop's purpose is to help people be the best they can be. 

That's what they've been doing for almost 40 years. With 29 branches nationwide, Sweatshop is the UK's leading specialist running store. 

 What they offer... 

BEST RANGE: As well as boasting an extensive range of men and women's running apparel and accessories, Sweatshop also have the largest range of current technical running shoes in the UK. 

GAIT ANALYSIS: They aim to help you find the perfect running shoes for you. All full-time Sweatshop staff undertake 3 levels of biomechanical training at Roehampton University. 

30-DAY GUARANTEE: Sweatshop are so confident in their ability to find you your perfect shoe, they they give all of their store customers an amazing 30-day guarantee on any shoe they recommend. 

BRA FITTING SERVICE: They are committed to finding the best sports bra for you. That's why Sweatshop have developed a training course for their staff led by the head of the world's leading research unit on breast science and health.